Baby's name for the nursery shelf
On the shelf words
Standing words with the baby's name sit on a nursery shelf or in a photo setup. Families also order them for naming ceremonies and first birthdays.
Personalise thisNursery name words, door signs, nappy bag tags and name keychains for new parents. Personalised baby gifts you set up in seconds and print to order.
On the shelf words
Standing words with the baby's name sit on a nursery shelf or in a photo setup. Families also order them for naming ceremonies and first birthdays.
Personalise thisOn the sign plate
A framed sign for the nursery door, with screw holes or tape. Offer the same sign without holes and with a magnet glued on as a fridge piece for grandparents.
Personalise thisOn the slim bag tag
A slim tag with a strap slot that threads onto the nappy bag or pram. A useful gift that also helps at daycare later on.
Personalise thisOn the name keychain
A keychain with the new baby's name for each parent. Sell it as a pair, or as a set for grandparents, aunts and uncles.
Personalise thisNew baby gifts are bought by everyone around the parents: friends heading to a baby shower, colleagues putting money together, grandparents who want something with the name on it. The parents themselves order too, mostly for the nursery. Orders come in all year, with a small rush around naming ceremonies, which often follow the birth by a few weeks.
The common thread is the name. A gift with the baby's name on it feels made for this child, which is why these orders are easy to sell from a single good photo.
Build a small nursery set: shelf words with the name, a door sign and a nappy bag tag. Sell the pieces singly as well, but lead with the set in your posts. Grandparents in particular like buying the whole thing.
Since spelling matters a lot here, ask the buyer to type the name exactly as it should print, and send an approval picture before printing. If the family uses two scripts, the shelf words can mix Latin and Devanagari lettering in one piece.
Most baby orders arrive through direct messages. Our guide to custom orders on Instagram and WhatsApp shows how to collect names, colours and delivery details without a long back and forth.
More pieces for new homes and nurseries are in home and keepsakes.
Some order before the birth for a baby shower, but most order once the name is announced. Keep your lead time short and clear, because buyers want the gift to arrive while the news is fresh.
Offer a gift voucher style order: take payment now and the details later. Or suggest a piece with the family name or a word like Baby instead of the first name.
Soft colours are popular, like white with pastel pink, blue, mint or yellow. Ask whether the nursery has a colour scheme before you print.
Sell them as decor and keepsakes for the parents, not as toys. Small printed parts are not meant for babies to hold or chew, so say so in your listing.
Type your customer's text, send them the picture, download the print file.